Connect with customers using the app

Yappli for Marketing

Yappli for Marketing is a service that enhances customer experience for stores and e-commerce with mobile apps.
Build strong marketing channels that keep you connected with your customers, both online and offline.
The EC purchasing experience 
further evolves with mobile apps
A comfortable UI. Operability optimized for mobile. Smartphone apps will be indispensable for future EC business.
Increasing 
rate of purchase
From browsing EC sites to selecting products, adding to cart, and purchasing.
Mobile apps outperform websites at every step.
Leads to 
revisiting customers
Push notifications that have three times the reach of e-mail newsletters are a powerful tool for maximizing LTV.
Increases 
fans
Improve engagement with a design that embodies the brand's image, and rich features that are exclusive to apps.
EC dedicated apps that are easy to use
EC apps that make customers "want to purchase"
High display speed. Crisp operation.
Zero user stress with mobile apps.
  • Prevent users leaving the app, with fast display
    Fast display of product lists / product detail pages. Providing users with a shopping experience much different to web view.
    * A service contract for "EC Connect" or "EC Connect Lite" is required.
  • Free layout of information
    Freely arrange new products for promotion and seasonal recommendations.
  • Straightforward guidance
    from paper catalogs to EC sites
    Scan the product code in the paper catalog with the camera, for smooth guidance to the corresponding product page.
  • Display the best screen for users
    Sort content for each user. Displaying products according to user preferences, encourages purchases.
  • A coordination/outfit page
    links directly to sales
    Coordinations are key content for EC sites. Native apps enable fast browsing of such content.
  • Quickly search app content using keywords
    The Search feature allows users to find content with ease, even when items are numerous.
Various push notifications to encourage users to revisit
Build the willingness of customers to return
Freely deliver personalized push notifications.
There are many features to increase the rate of customer revisits such as stamp cards and coupons.
  • Attract customers with push notifications
    From new product launches to useful coupons, notify users with push notifications that boast a high opening rate.
  • Deliver notifications to select users
    (segmented push notifications)
    Use data attained from in-app surveys, to deliver segmented push notifications such as "Birthday Rewards".
  • Automatic delivery at
    optimal "sales timing"
    Push notifications can be delivered in accordance with certain scenarios, such as "reminder of expiry date of points", using market automation and registered memberships.
  • Refined marketing
    based on purchase history
    By connecting to a database via API, targeted push notifications can be sent based on purchase history and purchase amount.
  • Increase active user rate
    with login stamps
    Increase the active user rate with login stamps that are redeemable once per day when logging into the app.
  • Promote purchasing
    with online exclusive coupons
    Distribute coupons for online shops. The coupon code can be easily copied.
Rich content that makes shopping fun
Providing an "exciting"
shopping experience
Plentiful features to expand marketing ideas.
Convey brand appeal with highly flexible design.
  • Recreate the brand experience
    with a mobile app
    Strengthen brand appeal to users with an adjustable free layout.
  • Run SNS-linked campaigns
    using photo frames
    Users can take photos with original photo frames, and one-tap upload to SNS with #tags.
  • Increase fans
    with app exclusive videos
    To include YouTube videos, simply input the link. App exclusive live videos can also be delivered.
  • Include existing product catalogs
    in the app
    Distribute product catalogs, leaflets, and PDFs as electronic catalogs. Provide an experience that is different to websites.
  • Encourage purchases by introducing professionally coordinated outfits
    In collaboration with STAFF START, staff outfits that are posted online are automatically displayed in the app.
    * A service contract for "STAFF START" is required.
  • Expand user experience with AR
    Hold the camera over a product or pamphlet to display information such as product info and playable videos.
Solutions
Yappli for Marketing
Yappli for Business
Yappli for Company
Yappli for School
Yappli for
Media & Entertainment
Other