{"id":1949,"date":"2018-01-31T00:00:24","date_gmt":"2018-01-30T15:00:24","guid":{"rendered":"https:\/\/yapp.li\/magazine\/?p=1949"},"modified":"2019-04-10T12:16:25","modified_gmt":"2019-04-10T03:16:25","slug":"post-1949","status":"publish","type":"post","link":"https:\/\/yapp.li\/magazine\/1949\/","title":{"rendered":"\u30a2\u30d7\u30ea\u306e\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u628a\u63e1\u3059\u308b\u306b\u306f\uff1f\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u8a08\u7b97\u65b9\u6cd5\u3068\u5e73\u5747\u5024"},"content":{"rendered":"

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\uff082\uff09\u30ea\u30d4\u30fc\u30bf\u30fc\u7387\u306e\u8a08\u7b97\u65b9\u6cd5<\/strong><\/p>\n

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EC\u3068\u540c\u3058\u304f\u30a2\u30d7\u30ea\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3082\u3001\u30ea\u30d4\u30fc\u30bf\u30fc\u306e\u5b58\u5728\u306f\u5927\u304d\u3044\u3002\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u5897\u3084\u3059\u305f\u3081\u306b\u3001\u30d7\u30c3\u30b7\u30e5\u901a\u77e5\u3084\u30af\u30fc\u30dd\u30f3\u914d\u5e03\u306a\u3069\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u65bd\u3057\u3066\u3044\u308b\u3068\u3053\u308d\u306f\u591a\u3044\u3002<\/p>\n

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\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u304cKPI\u3068\u3057\u3066\u3088\u304f\u4f7f\u308f\u308c\u308b\u306e\u306f\u3001LTV\u306e\u8a08\u7b97\u306b\u3082\u5f79\u7acb\u3064\u305f\u3081\u3060\u3002LTV\u306fLife Time Value\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09<\/strong>\u306e\u3053\u3068\u3067\u30011\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u306e\u7dcf\u58f2\u4e0a\u3002\u5b9f\u306fLTV\u3001\u30a2\u30d7\u30ea\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3068\u3066\u3082\u91cd\u8996\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n

\u30fbLTV\u306e\u8a08\u7b97\u5f0f<\/strong><\/p>\n

LTV\uff1d1\u30e6\u30fc\u30b6\u30fc\u5f53\u305f\u308a\u306e\u5e73\u5747\u58f2\u4e0a\u984d\u3000\u00d7\u3000\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\u3000\u00d7\u3000\u5e73\u5747\u7d99\u7d9a\u671f\u9593<\/strong><\/p>\n

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